Pcari is a startup company which has plans to develop a super app that consist of multiple services. At the moment shopping, preloved, as well as automobile has been developed, with the future of an artist platform being brainstormed and researched.
The Challenge
The app was original very barebone app which is just an e-commerce platform. From there a lot of features that needs to be added and improved. The goal is to be a super app which provides multiple services. Pcari Auto was developed for car listing, preloved module is added on the e-commerce platform, as well as Pcari Star which is a future app being researched and planned to be released sometime early next year.
My Role
Head of UI/UX
Platform
Website and mobile app
Design Process
1
1
Discovery
2
2
Define
User Persona, Empathy Map, Customer Journey Map
3
3
Ideation
HMW, User Flow, Cards Sorting, Information Architecture